Business Growth and Your Virtual Assistant

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One of the best marketing strategies small businesses working online can implement today really is less about “doing” and more about delegating. You can only get so far in your business by doing everything yourself.  If your plan is to grow your income you’ve got to start creating a business that has greater capacity to earn more and that usually only happens when you let you go of some tasks and delegate them to others.

The first time I outsourced tasks within my business I was pretty uncomfortable. My fear was that I would end up paying someone who wouldn’t be able to do the task the way I really wanted it done. Was I ever proven wrong. Of course I did my research and hired someone who came highly recommended and still within my budget. But I’d say the fear of the unknown was a far bigger stumbling block than cost.

Let’s look really quickly at some of the benefits of outsourcing tasks in your business:

1. You can stop procrastinating about projects that you haven’t “time” to do and get them done by someone else
2. You can expand the services or products you offer
3. You can focus more on owner activities such as planning and marketing your business on a larger scale
4. You can have better balance between your personal and business life
5. You can start to earn more!

What helped me to learn more about the benefits of outsourcing to online business operations experts like Virtual Assistants were the testimonials from peers who realized significant growth in their business by distributing certain tasks to outside professionals. Conducting market research, handling email, article marketing, website maintenance – all of these tasks can take precious time away from the management work you should be doing for your business.

So as you prepare to reach new heights in your business in 2011, think about the directions in which you want to take your business and the resources and support that are available to help you move your business in those directions… efficiently, affordably and profitably.

smcmillan

Sharon McMillan has spent over 15 years creating successful marketing materials and public relations campaigns for small businesses and professional organizations in the U.S. and Canada. From her perspective, the Internet is truly a life changing gift for the skilled employed or unemployed individual with a dream of entrepreneurship and the willingness to learn.

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32 Responses to Business Growth and Your Virtual Assistant
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