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Motivation to Stay Focused

Motivation to stay focused is hard to come by when there are so many things that demand our attention. Overwhelm by too many ideas or projects is not healthy and can lead to doing very little or to doing too many things at once.  Obviously it doesn’t do our business any good to do nothing,…

Business Plan, Then Marketing

Marketing your business without a specific system to follow is like going on a long trip without a map or GPS. Just like determining the routes to your destination ahead of time, creating a business plan beforehand will guide you in many areas, including your promotional efforts. Knowing the direction of your business has an…

How To Create Your Brand

Creating a brand is an extremely important part of your business, as this is how people recognize you. Branding is not only just a familiar symbol people see, but it signifies who you are and what you do. Encompassing so much, coming up with your business identity is not necessarily an easy task. Consider these…